Beauty by Brenna

Privacy Policy

Last updated 6 September 2026

Beauty by Brenna (“we,” “us,” “our”) is a licensed esthetics practice located inside The Fox on 4th in Santa Rosa, California. This policy explains what information we collect, how we use it, and the choices you have. It applies to beautybybrenna.net, book.beautybybrenna.net, and to phone and text message communications with us.

Information we collect

How we use your information

Text messages

If you provide your mobile number and agree to receive text messages, we may text you about your appointments and, where you have separately agreed, about offers. Message frequency varies. Message and data rates may apply. Reply STOP at any time to stop receiving messages, or HELP for help. Consent to receive text messages is not a condition of purchasing any goods or services. Full details are in our Messaging Terms.

We never sell or share your mobile information. No mobile information will be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except with the service providers who help us deliver the messages you asked for.

Who we share information with

We do not sell your personal information. We share it only with service providers who work on our behalf and are bound to protect it:

Square
Our booking system and our payment processor. Square handles your appointment booking and processes card payments. We do not receive or store your full card number.
Twilio
Our telephone and text messaging provider. Twilio carries the calls and text messages between you and us.
Google
Advertising measurement. Google tells us, in aggregate, which of our advertisements led people to book. See Cookies and measurement below.

We may also disclose information where the law requires it, or to protect the safety and rights of our clients, our staff, or ourselves.

Cookies and measurement

Our landing pages at book.beautybybrenna.net load Google Ads conversion tracking (tag AW-18408909022). It sets cookies in your browser so that, if you arrived from one of our advertisements and then book, Google can tell us that the advertisement worked. What we see is counts, not the identity of the person who clicked.

We do not run advertising pixels from social networks on these pages, and we do not sell the data. You can block or delete these cookies in your browser settings; our pages work normally without them.

Do Not Track

Some browsers can send a “Do Not Track” signal. There is still no common industry standard for how to respond to one, so our website does not currently respond to Do Not Track signals. We are telling you this because California law requires us to say so plainly.

How long we keep it

We keep appointment and client records for as long as needed to serve you and to meet our legal, tax and professional record-keeping obligations, then delete or de-identify them.

Your choices

You may ask us to correct or delete your information, and you may opt out of marketing messages at any time. To opt out of text messages, reply STOP to any message.

How to request deletion

Call 707-953-1259 or email beautybybrenna02@gmail.com and ask us to delete your information. We will confirm your request, and we may need to verify that the request is really from you before we act on it. We will then delete or de-identify what we hold, except for records we are required to keep by law or for tax and professional record-keeping. We will not treat you differently for making a request.

Your California Privacy Rights

This policy is published under the California Online Privacy Protection Act (CalOPPA). Its effective date is shown at the top of this page, and it is linked from every page of this site.

We do not sell or share personal information, and we do not sell or share mobile numbers.

To the extent the California Consumer Privacy Act, as amended by the California Privacy Rights Act, applies to us, California residents have the right to know what personal information we collect and how we use it, to request a copy, to request correction, to request deletion, to opt out of sale or sharing (we do neither), and not to be discriminated against for exercising those rights. You may exercise any of these rights using the contact details below, whether or not the Act requires us to offer them — we will honour the request either way.

Children

Our services and website are not directed to children under 13, and we do not knowingly collect their information.

Security

We use reasonable administrative and technical safeguards to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed.

Contact us

Beauty by Brenna
The Fox on 4th · 838 Fourth St, Unit B
Santa Rosa, CA 95404
707-953-1259
beautybybrenna02@gmail.com